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Elite Video of Austin provides professional commercial video production to clients from all industries. To find out about our videography services, please click on the link below. We are always happy to hear from prospective clients and would love to speak with you about your project!
Commercial videography is when a video production company produces, shoots, and edits film or digital media that presents an advertisement for a product or service. This type of design typically consists of three components: creative concept, schedule management, and project management.
CREATIVE CONCEPT
A commercial videographer’s creative concept brings a product to life through the eyes of the customer. This may include a representation of how a product might be used, where it might be used, and who might use it. The overall goal is to generate positive feelings toward the product or service being advertised.
Commercial videography also focuses on the story, not just the product. This means that the best commercial videos have a narrative flow and purpose. For example, they might show consumers how something is made or used. They could also showcase why someone should use or buy a product or service. Often these narratives are inspired by scenario-building workshops called “stakeholder meetings”.
SCHEDULE MANAGEMENT
Creating schedules for shoots is an important part of commercial videography. Scheduling includes knowing all of the resources needed on set, such as craft services, catering, equipment and crew. It also involves communicating with everyone in charge on set through pre-production meetings and other methods of communication. This helps insure that everyone’s needs are met so that the filming process can go as smoothly as possible for both customers and vendors.
PROJECT MANAGEMENT
Project management is setting up the right resources and plans for a shoot. This includes making sure that the appropriate equipment will be on set, all cooks are prepared with enough ingredients, props are available in the correct quantities, and scheduling of breaks between takes is done effectively. In addition to coordinating everything on set, project managers must monitor the progress of work through pre-production meetings, catering payments, and scheduling.
THE VIDEO PRODUCTION PROCESS
The video production process can be broken down into three parts: pre-production, production, and post-production. Pre-production is the planning stage of the video that is done before filming takes place. This includes lighting and sound checks, creating a shot list, and making sure that all of the equipment needed for filming is present. During production, video equipment such as cameras, microphones, lights and tripods are used to capture content on the location. After production is completed and the shoot has ended, post-production is responsible for editing footage to create the final product.
With commercial videography services in Austin from Elite Video, you can rest assured that your business will receive top-notch professional videos at an affordable rate. Our goal is to provide something that will have your customers raving about your services!
Elite Video of Austin is your full-service commercial videography company in Austin. We have years of experience providing high-end videography services for your marketing campaign or advertising needs, as well as providing great service experiences for customers of all sizes nationwide. Call us today to schedule a free consultation with one of our friendly and professional videographers.
We are committed to making your experience with us exceptional! We will help you plan, prepare, organize and manage your project so that it is a success from start to finish. Our goal is that you have an absolutely amazing experience in sharing your project with the world. We understand that a great video is the foundation for any great marketing campaign. It also makes every customer feel good about their purchase and reinforces the value in your service or product to our customers. Call us today and get more information on commercial videography services for your business!
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